Our purpose is to provide the world with a genuinely green ecolabel that consumers can trust, and that sustainable producers can use to promote their eco-friendly products and services locally and worldwide.

The world needs an ecolabel that is powerful, obvious, reliable, and understood by all. We believe the Green Tick® provides this with its independent and science-based approach.

Our vision is to help human society prosper on our planet by clearly identifying and endorsing your sustainable products and services with the Ultimate Ecolabel – Green Tick®.